I include the report written by Choong for the star.
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Tuesday September 21, 2010
Sheila thrills the crowd
By CHOONG MEK ZHIN
mekzhin@thestar.com.my
THE month-long Pavilion Kuala Lumpur Sinaran Raya, Salam Aidilfitri campaign ended on a high note with a performance by Datuk Sheila Majid who sang a number of songs, including those from the 1980s.
Many of the guests and mall-goers could be seen singing along to Sheila’s hits like Lagenda, Antara Anyer Dan Jakarta, Aku Cinta Padamuand Sinaran during the 45-minute live showcase.
The showcase was jointly presented by MasterCard Worldwide and was a treat for the first 100 shoppers of Pavilion who spent RM500 and above on their MasterCard during the campaign.
Meeting the fans: Sheila (right) shaking hands with some of the guests at the showcase.Sheila also attended a buka puasa event at the Al-Amar Lebanese Cuisine restaurant with the first 25 shoppers who charged a minimum of RM1,000 on their cards in a maximum of two receipts.
The campaign that ran from Aug 18 to Sept 12 also saw Pavilion giving wishing stars for their Bintang Wall to donors with a minimum donation of RM10 while those who gave RM50 and more received a complimentary Sinaran Raya CD by Sheila.
In addition to the RM3,000 collected, the mall also donated RM5,000 each to Pusat Jagaan Baitus Sakinah Wal Mahabbah and Rumah Nur Salam.
Sheila, who was dressed in a bright magenta robe and had her hair up in a high ponytail, also tried enlisting the support of her fans to find sponsors for a concert in Malaysia.
It has been reported that she is having trouble looking for sponsors earlier this year for a concert to commemorate the 25 years she has been in the music industry.
She is also popular in Indonesia and had a concert scheduled there this year but had to be postponed to next year.
“There were some security problems, mainly for the concert-goers, thus the postponement,” she said, adding that she still had a number of events lined up for the rest of the year, including a show at Singapore’s Esplanade in December.
Sheila said she would not give up on a local concert even if it meant it would only be held next year.
Pavilion marketing general manager Kung Suan Ai said their first collaboration with Sheila was in April during the F1 period.
“The response was tremendous which is why we decided to collaborate with her again for Ramadan and Hari Raya.
In fact, our deco concept is based on the title of her song Sinaran,” Kung said.
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